Ingenious Thickening Shampoo

Ingenious Thickening Shampoo: A Comparison with BLEU Shampoo

BLEU Shampoo is designed for limp, fine, or fragile hair, offering several key benefits. It is particularly well-suited for color-treated hair, helping to boost vibrancy. The shampoo provides instant thickness and volume from roots to ends, keeping all shades vibrant, nourishing the hair, and adding shine while locking in hydration. It is a light shampoo with a medium hydration and weight level.

In contrast, the Ingenious Thickening Shampoo is ideal for distressed, fragile, weakened, or damaged hair. It also provides instant thickness and volume from roots to ends, but with the added benefit of instantly repairing and protecting damaged hair while delivering extreme shine and hydration. This shampoo is light in weight but has a richer hydration level.

The R+Co BLEU collection is a groundbreaking range of consciously created, sustainably developed luxury hair care. This couture collection of essential products is informed by the R+Co collective's decades of knowledge and expertise, dedicated to visionary beauty and timeless style.

The R+Co BLEU formulas harness leading-edge scientific innovation and proprietary technology to deliver transformative results. These formulas bring glamour, sophistication, and unparalleled quality to daily hair care, with a focus on using the highest-performance non-toxic ingredients to produce superior results.

Sustainability is a core tenet of the R+Co BLEU brand. The packaging is both recycled and recyclable, creating a continuous cycle of sustainability. The brand is committed to using post-consumer resources (PCR), including recovering plastics and single-use components once their initial lifecycle has been completed.

R+Co BLEU is proud to partner with One Tree Planted, with a portion of every purchase being donated to aid global reforestation efforts. The partnership is focused on creating a koala wildlife corridor in Australia, involving various aspects to restore and protect the Northern Rivers of the iconic Australian koala and other threatened wildlife species.

The R+Co BLEU formulas are cruelty-free, Leaping Bunny certified, vegan, gluten-free, and provide UV protection. This commitment to quality, sustainability, and environmental consciousness sets the R+Co BLEU collection apart as a visionary and transformative hair care experience.

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